SmartScan for non-cm clients — Plan Review

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Marketing Angle

"Every food business drowns in paper — receipts, delivery notes, invoices piling up daily. SmartScan by Nooko turns that paper chaos into clean, structured business data in seconds. No manual entry. No errors. Just scan and go."

Video Summary

AppSmartScan by Nooko

FeatureScanning of delivery receipts

PlatformInstagram Reels

Duration30s

LanguageEnglish

ToneProfessional

PaceMedium

Visual StyleLifestyle

Goal: Drive apps registration

CTA: "Try SmartScan with Nooko AI Now"

Storyboard — 5 scenes

Scene 1 0s – 7s (7s) Hook — establish the daily problem → cut

Voice Over

"Every food business gets supplier documents every single day."

Image Prompt

A chef in a white apron standing at a stainless steel prep counter, holding a small stack of paper delivery notes and invoices. Natural window light. Close-up on hands and documents, warm-neutral kitchen background, teal accent on a clipboard edge.

Video Prompt

Slow push-in from mid-shot to tight close-up on the chef's hands leafing through paper receipts and delivery notes. Handheld, slightly breathing motion. Documents slightly rustle. Natural ambient kitchen sounds implied. Ends on a close-up of the top invoice.

Scene 2 7s – 14s (7s) Solution reveal — scanning into SmartScan → cut

Voice Over

"With SmartScan, just scan or save — Nooko takes care of the rest."

Image Prompt

A food business owner holding a smartphone above a paper delivery note on a clean white counter, scanning the document. The phone screen shows the Nooko SmartScan interface in teal and white. Warm natural light, shallow depth of field, clean background.

Video Prompt

Overhead to three-quarter angle dynamic move: starts top-down directly above phone scanning document, then camera arcs smoothly to a 45-degree three-quarter view showing both the paper and the phone screen. Medium pace, handheld with subtle stabilisation. Phone screen glows as scan completes.

Scene 3 14s – 22s (8s) Feature showcase — data extraction → cut

Voice Over

"Nooko reads the document, extracts supplier, products, prices, quantities — clean structured data."

Image Prompt

Close-up of a tablet screen showing the Nooko SmartScan results interface: extracted supplier name, product names, quantities, unit prices, and totals displayed in a clean teal-and-white table layout. A finger scrolls gently through the results. Background is soft blurred kitchen.

Video Prompt

Tight close-up on tablet screen. Camera holds steady then makes a very slow pull-back to reveal the food business owner's hands holding the tablet. On-screen UI fields highlight sequentially in teal as if populating in real time. Smooth, controlled handheld motion.

Scene 4 22s – 27s (5s) Value payoff — data ready to use → fade

Voice Over

"Prices, inventory, purchasing — ready instantly."

Image Prompt

A food business owner at a desk with a laptop open showing a clean dashboard with inventory and price update charts in teal and white. Paper documents are now nowhere in sight — only digital screens. Professional, bright, modern office corner of a commercial kitchen.

Video Prompt

Slow lateral slide from left to right revealing the laptop dashboard screen, then a gentle push-in toward the screen. Subject glances at camera with a confident nod. Warm natural side light. Smooth, deliberate motion.

Scene 5 27s – 30s (3s) CTA — drive registration → fade

Voice Over

"Try SmartScan with Nooko AI now."

Image Prompt

Clean end-card frame: off-white background, the Nooko SmartScan logo centred in teal, bold tagline text below reading 'From paper documents to usable business data — automatically.' A teal CTA button at the bottom reads 'Try SmartScan Free'. Minimal, flat, professional.

Video Prompt

Static locked-off shot of end-card. Logo fades in with a subtle upward drift. Tagline text appears word by word. CTA button pulses once gently in teal. No camera movement — clean and still.

Full Voice Over Script

Every food business gets supplier documents every single day. With SmartScan, just scan or save — Nooko takes care of the rest. Nooko reads the document, extracts supplier, products, prices, quantities — clean structured data. Prices, inventory, purchasing — ready instantly. Try SmartScan with Nooko AI now.

Music Prompt (Suno)

Upbeat modern corporate background track, clean and minimal, medium tempo around 110 BPM, light piano and soft synth pads, professional and optimistic mood, no lyrics, fades smoothly under voice-over

Alternate Hooks

"Your supplier documents are costing you hours. Here's how to fix that."

"Paper receipts. Delivery notes. Invoices. There's a smarter way to handle them."

"What if every supplier document digitised itself?"

Alternate CTAs

"Start your free SmartScan trial today." "Scan your first document free — sign up now." "Join food businesses already using Nooko SmartScan."

JSON Editor

Valid JSON

{
  "improved_marketing_angle": "Every food business drowns in paper \u2014 receipts, delivery notes, invoices piling up daily. SmartScan by Nooko turns that paper chaos into clean, structured business data in seconds. No manual entry. No errors. Just scan and go.",
  "video_summary": {
    "app_name": "SmartScan by Nooko",
    "feature_to_promote": "Scanning of delivery receipts",
    "target_audience": "Any food company",
    "duration_seconds": 30,
    "platform": "Instagram Reels",
    "language": "English",
    "tone": "Professional",
    "pace": "Medium",
    "visual_style": "Lifestyle",
    "goal": "Drive apps registration",
    "cta": "Try SmartScan with Nooko AI Now"
  },
  "visual_style_guide": "Clean, modern lifestyle aesthetic set in a professional commercial kitchen or food business back-office. Warm-neutral palette: off-white (#F5F0EB), soft warm grey (#C8C0B8), and a crisp accent teal (#00A693) used for UI highlights and text overlays. Lighting is bright and natural \u2014 large diffused window light with no harsh shadows. Camera work is intimate and handheld-steady: close-up and medium shots that feel documentary but polished. Subjects are real-world chefs and business owners, never stock-photo stiff. Paper documents, mobile devices, and tablet screens appear consistently across scenes, treated as physical props with tactile presence. All UI overlays are minimal, flat, and teal-on-white.",
  "storyboard": [
    {
      "scene_number": 1,
      "time_start_sec": 0,
      "time_end_sec": 7,
      "duration_sec": 7,
      "purpose": "Hook \u2014 establish the daily problem",
      "voice_over": "Every food business gets supplier documents every single day.",
      "visual_type": "video",
      "image_prompt": "A chef in a white apron standing at a stainless steel prep counter, holding a small stack of paper delivery notes and invoices. Natural window light. Close-up on hands and documents, warm-neutral kitchen background, teal accent on a clipboard edge.",
      "video_prompt": "Slow push-in from mid-shot to tight close-up on the chef's hands leafing through paper receipts and delivery notes. Handheld, slightly breathing motion. Documents slightly rustle. Natural ambient kitchen sounds implied. Ends on a close-up of the top invoice.",
      "image_source": "generate",
      "transition_hint": "cut"
    },
    {
      "scene_number": 2,
      "time_start_sec": 7,
      "time_end_sec": 14,
      "duration_sec": 7,
      "purpose": "Solution reveal \u2014 scanning into SmartScan",
      "voice_over": "With SmartScan, just scan or save \u2014 Nooko takes care of the rest.",
      "visual_type": "video",
      "image_prompt": "A food business owner holding a smartphone above a paper delivery note on a clean white counter, scanning the document. The phone screen shows the Nooko SmartScan interface in teal and white. Warm natural light, shallow depth of field, clean background.",
      "video_prompt": "Overhead to three-quarter angle dynamic move: starts top-down directly above phone scanning document, then camera arcs smoothly to a 45-degree three-quarter view showing both the paper and the phone screen. Medium pace, handheld with subtle stabilisation. Phone screen glows as scan completes.",
      "image_source": "generate",
      "transition_hint": "cut"
    },
    {
      "scene_number": 3,
      "time_start_sec": 14,
      "time_end_sec": 22,
      "duration_sec": 8,
      "purpose": "Feature showcase \u2014 data extraction",
      "voice_over": "Nooko reads the document, extracts supplier, products, prices, quantities \u2014 clean structured data.",
      "visual_type": "video",
      "image_prompt": "Close-up of a tablet screen showing the Nooko SmartScan results interface: extracted supplier name, product names, quantities, unit prices, and totals displayed in a clean teal-and-white table layout. A finger scrolls gently through the results. Background is soft blurred kitchen.",
      "video_prompt": "Tight close-up on tablet screen. Camera holds steady then makes a very slow pull-back to reveal the food business owner's hands holding the tablet. On-screen UI fields highlight sequentially in teal as if populating in real time. Smooth, controlled handheld motion.",
      "image_source": "generate",
      "transition_hint": "cut"
    },
    {
      "scene_number": 4,
      "time_start_sec": 22,
      "time_end_sec": 27,
      "duration_sec": 5,
      "purpose": "Value payoff \u2014 data ready to use",
      "voice_over": "Prices, inventory, purchasing \u2014 ready instantly.",
      "visual_type": "video",
      "image_prompt": "A food business owner at a desk with a laptop open showing a clean dashboard with inventory and price update charts in teal and white. Paper documents are now nowhere in sight \u2014 only digital screens. Professional, bright, modern office corner of a commercial kitchen.",
      "video_prompt": "Slow lateral slide from left to right revealing the laptop dashboard screen, then a gentle push-in toward the screen. Subject glances at camera with a confident nod. Warm natural side light. Smooth, deliberate motion.",
      "image_source": "generate",
      "transition_hint": "fade"
    },
    {
      "scene_number": 5,
      "time_start_sec": 27,
      "time_end_sec": 30,
      "duration_sec": 3,
      "purpose": "CTA \u2014 drive registration",
      "voice_over": "Try SmartScan with Nooko AI now.",
      "visual_type": "video",
      "image_prompt": "Clean end-card frame: off-white background, the Nooko SmartScan logo centred in teal, bold tagline text below reading 'From paper documents to usable business data \u2014 automatically.' A teal CTA button at the bottom reads 'Try SmartScan Free'. Minimal, flat, professional.",
      "video_prompt": "Static locked-off shot of end-card. Logo fades in with a subtle upward drift. Tagline text appears word by word. CTA button pulses once gently in teal. No camera movement \u2014 clean and still.",
      "image_source": "generate",
      "transition_hint": "fade"
    }
  ],
  "full_voice_over_script": "Every food business gets supplier documents every single day. With SmartScan, just scan or save \u2014 Nooko takes care of the rest. Nooko reads the document, extracts supplier, products, prices, quantities \u2014 clean structured data. Prices, inventory, purchasing \u2014 ready instantly. Try SmartScan with Nooko AI now.",
  "music_prompt_suno": "Upbeat modern corporate background track, clean and minimal, medium tempo around 110 BPM, light piano and soft synth pads, professional and optimistic mood, no lyrics, fades smoothly under voice-over",
  "alternate_hooks": [
    "Your supplier documents are costing you hours. Here's how to fix that.",
    "Paper receipts. Delivery notes. Invoices. There's a smarter way to handle them.",
    "What if every supplier document digitised itself?"
  ],
  "alternate_ctas": [
    "Start your free SmartScan trial today.",
    "Scan your first document free \u2014 sign up now.",
    "Join food businesses already using Nooko SmartScan."
  ]
}